Echo Yoga Studio
An opportunity arose to design a fresh, minimalistic branding look for an upcoming Yoga Studio called Echo. The goal was to appeal to the company’s target audience and increase customer engagement amongst other social platforms, specifically instagram.
Ideating Process for Brand Design and UI Design
Style Board
There was a request for an organic and neutral set of guidelines for the brand.
Persona
Profiles were created to better understand the target audience.
Site Map
Prototyping was essential in developing the company’s website.
Design Solutions
Once the ideation process was complete, the rendering of the website and mobile site begins. Followed by the the development of merchandise and social posts for the studio.
